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Post by mnholdem on Jul 30, 2019 21:16:00 GMT -5
Correct you’d have to be in a 5 mile radius of one of the clinics. Since I’m not I have no idea how to provide a screenshot. Not to mention I’m not on Facebook. Why would they limit advertising to within 5 miles of a clinic? Indeed,how many diabetics can be expected within five miles of a clinic who would actually see a facebook ad about the clinic? And what percent of those might actually respond to such an ad? Overall, a pretty small number I suspect. Right! There are only 53,467 residents within a 5-mile radius of my clinic. Why bother with local advertising (LOL).
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Post by sportsrancho on Jul 30, 2019 21:16:06 GMT -5
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Post by sportsrancho on Jul 30, 2019 21:20:04 GMT -5
Why would they limit advertising to within 5 miles of a clinic? Indeed,how many diabetics can be expected within five miles of a clinic who would actually see a facebook ad about the clinic? And what percent of those might actually respond to such an ad? Overall, a pretty small number I suspect. Right! There are only 53,467 residents within a 5-mile radius of my clinic. Why bother with local advertising (LOL). With the DTC ads it how specific they can target! And then you combine that with radio and billboards.
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Post by rtmd on Jul 30, 2019 21:28:07 GMT -5
Why would they limit advertising to within 5 miles of a clinic? Indeed,how many diabetics can be expected within five miles of a clinic who would actually see a facebook ad about the clinic? And what percent of those might actually respond to such an ad? Overall, a pretty small number I suspect. Right! There are only 53,467 residents within a 5-mile radius of my clinic. Why bother with local advertising (LOL). But you can expect only about 10% might be diabetics and, of course, a much smaller percentage who are type 1. Then you have to consider how many of those will ever find the VDEX facebook page and actually see the ad. I maintain that number is very tiny.
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Post by sportsrancho on Jul 30, 2019 21:28:35 GMT -5
Like I said these ads are not on the Vdex Facebook page... I’m sorry I must be not being clear, the ads are targeted to only PWD’s specifically.
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Post by goyocafe on Jul 30, 2019 21:31:50 GMT -5
It seems we already know numbers from MNKD, don’t we. You just stated them, and between that and weekly scripts, there’s a lot that can be extrapolated. Care to guess how many patients VDEX has treated, scrips written? I haven’t a clue based on any of the information that’s been presented so far. Just asking for some real numbers. I don’t know the vdex financials and it is none of my business. I am not a partner or shareholder in Vdex. The success of Vdex is directly related to sales of Afrezza. The vdex investors will only see returns from their investment by sales of Afrezza. That creates a high level of motivation to see their protocol succeed. They are not taking your money. Conversely Kresa and the BOD, Castagna and his management will continue to receive unconscionable salaries rather sales are good bad or nonexistent. Additionally the business plan Bill (vdex) has recently revealed is right in line with how I believed MnKd’s strategy should have been since Afrezza was returned to them. The brilliance of VDEX is following Al Mann’s number one mantra “take care of the Patient.” I’m all in favor of more Afrezza sales. VDEX solicited pledged shares to support their cause, so I think it’s reasonable to see the details of their business model. Is it working in the existing clinics? Is the difference between profitable vs. not the pricing they get on wholesale Afrezza? I don’t think it’s unreasonable to ask these questions.
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Post by rtmd on Jul 30, 2019 21:37:49 GMT -5
How do they get referrals from endos? How do the endos even know they exist? They don't have sales people. They surely don't just call them on the phone and make claims about success. Do they mail out evidence to support their claim to be able to treat the "toughest patients"? Moreover, I seriously doubt any endo is going to admit to being incapable of managing a diabetes patient to the point where he/she requests an outfit like VDEX to intervene. And "Steve" specifically referred to social media ads, not to billboards and radio. Has anyone seen any VDEX ads anywhere? The multi- million dollar adverting campaign of Mnkd’s was a complete failure obviously vdex has a superior strategy of promoting Afrezza. How many adds did you see of Afrezza put out by Mnkd? The ultimate success of Afrezza will be through systemic growth. If we can only get Kresa and Castagna out of our way. Well, as I recall, afrezza did appear in TIME magazine at one point. It has shown up at various sporting events in some context. Of course, it now shows up on goodrx. And I spent most of February in a SICU for two weeks followed by a rehab facility for two weeks and, believe it or not, I saw a bunch of televised afrezza commercials. It was always the same one which, indeed, was a terrible commercial, but I did see it quite regularly on the news channels. I can find no indication that anything VDEX has done has significantly broadened awareness of afrezza. Opening more VDEX clinics doesn't necessarily mean that anyone is showing up at the door wanting service.
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Post by sportsrancho on Jul 30, 2019 21:38:41 GMT -5
goyocafe.... Good questions...I believe they are going to roll those out in a way that will be as transparent as possible, right now I can attest to the fact that they are very busy talking to patients. Too busy to talk to me:-)
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Post by rtmd on Jul 30, 2019 21:43:56 GMT -5
Like I said these ads are not on the Vdex Facebook page... I’m sorry I must be not being clear, the ads are targeted to only PWD’s specifically. Well, where are the ads? How do they manage to target just PWDs? The thing is that ads on facebook or on any social media page are meaningless unless there is something driving people to view that page. It occurs to me that I don't believe I have never seen an ad on facebook for anything because I rarely explore facebook pages. Ditto instagram and twitter. How does VDEX get people to look at wherever they are putting ads? And what do the ads say that, in turn, attracts a diabetic to become a customer?
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Post by lifebreath on Jul 30, 2019 21:56:50 GMT -5
I don’t know the vdex financials and it is none of my business. I am not a partner or shareholder in Vdex. The success of Vdex is directly related to sales of Afrezza. The vdex investors will only see returns from their investment by sales of Afrezza. That creates a high level of motivation to see their protocol succeed. They are not taking your money. Conversely Kresa and the BOD, Castagna and his management will continue to receive unconscionable salaries rather sales are good bad or nonexistent. Additionally the business plan Bill (vdex) has recently revealed is right in line with how I believed MnKd’s strategy should have been since Afrezza was returned to them. The brilliance of VDEX is following Al Mann’s number one mantra “take care of the Patient.” I’m all in favor of more Afrezza sales. VDEX solicited pledged shares to support their cause, so I think it’s reasonable to see the details of their business model. Is it working in the existing clinics? Is the difference between profitable vs. not the pricing they get on wholesale Afrezza? I don’t think it’s unreasonable to ask these questions. ok I agree with your reasoning, but I am just not that concerned with their past sales because I think the protocol is sound.
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Post by sportsrancho on Jul 30, 2019 22:49:14 GMT -5
Like I said these ads are not on the Vdex Facebook page... I’m sorry I must be not being clear, the ads are targeted to only PWD’s specifically. Well, where are the ads? How do they manage to target just PWDs? The thing is that ads on facebook or on any social media page are meaningless unless there is something driving people to view that page. It occurs to me that I don't believe I have never seen an ad on facebook for anything because I rarely explore facebook pages. Ditto instagram and twitter. How does VDEX get people to look at wherever they are putting ads? And what do the ads say that, in turn, attracts a diabetic to become a customer? www.wordstream.com/blog/ws/2015/01/28/facebook-ad-targeting
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Post by nylefty on Jul 30, 2019 23:05:08 GMT -5
Like I said these ads are not on the Vdex Facebook page... I’m sorry I must be not being clear, the ads are targeted to only PWD’s specifically. Well, where are the ads? How do they manage to target just PWDs? The thing is that ads on facebook or on any social media page are meaningless unless there is something driving people to view that page. It occurs to me that I don't believe I have never seen an ad on facebook for anything because I rarely explore facebook pages. Ditto instagram and twitter. How does VDEX get people to look at wherever they are putting ads? And what do the ads say that, in turn, attracts a diabetic to become a customer? You can buy online ads that target people with specific interests in specific areas. I was in the market for a car last year and after doing searches for specific makes I was inundated with ads for those same makes in my area. If Vdex is advertising online I suspect that if you did searches for diabetes or insulin in the Los Angeles area or New Mexico there's a good chance that you'd start seeing ads for Vdex.
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Post by rtmd on Jul 30, 2019 23:40:51 GMT -5
Well, where are the ads? How do they manage to target just PWDs? The thing is that ads on facebook or on any social media page are meaningless unless there is something driving people to view that page. It occurs to me that I don't believe I have never seen an ad on facebook for anything because I rarely explore facebook pages. Ditto instagram and twitter. How does VDEX get people to look at wherever they are putting ads? And what do the ads say that, in turn, attracts a diabetic to become a customer? You can buy online ads that target people with specific interests in specific areas. I was in the market for a car last year and after doing searches for specific makes I was inundated with ads for those same makes in my area. If Vdex is advertising online I suspect that if you did searches for diabetes or insulin in the Los Angeles area or New Mexico there's a good chance that you'd start seeing ads for Vdex. Indeed, it's frequently been the case that after a google search I find myself confronted by multiple ads for related products. After afrezza searches there suddenly appeared many ads for Dexcom CGMs and related diabetes products. However, I have searched for VDEX information multiple times and have yet to be referred to a VDEX ad or even any diabetes related ads. I've even searched for VDEX ads with no result. So is anyone here from southern California or the southwest? Have you searched for VDEX and found VDEX ads popping up on websites? Can anyone take a screenshot and post it?
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Post by rtmd on Jul 30, 2019 23:49:07 GMT -5
Well, where are the ads? How do they manage to target just PWDs? The thing is that ads on facebook or on any social media page are meaningless unless there is something driving people to view that page. It occurs to me that I don't believe I have never seen an ad on facebook for anything because I rarely explore facebook pages. Ditto instagram and twitter. How does VDEX get people to look at wherever they are putting ads? And what do the ads say that, in turn, attracts a diabetic to become a customer? www.wordstream.com/blog/ws/2015/01/28/facebook-ad-targetingYes, I'm aware of facebook advertising. That still doesn't answer the question of how you get people to come to the relevant facebook pages or what to say in the ad to make them become customers. I occasionally read the afrezza facebook page and that seems like a logical place to put a VDEX ad, but I haven't seen one. Indeed, I haven't seen any reference to VDEX in any of the comments. It seems like whatever advertising they're doing must be pretty poor since overall internet awareness of VDEX appears nil.
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Post by nylefty on Jul 30, 2019 23:58:32 GMT -5
Yes, I'm aware of facebook advertising. That still doesn't answer the question of how you get people to come to the relevant facebook pages or what to say in the ad to make them become customers. I occasionally read the afrezza facebook page and that seems like a logical place to put a VDEX ad, but I haven't seen one. Indeed, I haven't seen any reference to VDEX in any of the comments. It seems like whatever advertising they're doing must be pretty poor since overall internet awareness of VDEX appears nil. Why would Vdex buy a nationwide ad on the Afrezza Facebook page? The members of that group are all over the country while Vdex is only operating in the Los Angeles area and New Mexico. If you're not in either of those areas it would be a waste of money to reach you.
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