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Post by abe899 on Apr 28, 2017 17:40:01 GMT -5
Novo Nordisk has been accused of engaging in a 'white coat marketing scheme' to sell diabetes drugs www.businessinsider.com/novo-nordisk-diabetes-drug-lawsuit-2017-4"whistleblowers allege that the company illegally hired Certified Diabetes Educators (CDEs) and employed them as sales reps, and then sent them into doctors offices to promote the drug through its "Changing Life with Diabetes Program." The suit claims that, because the company's sales reps were titled as CDEs, they got unprecedented access to doctors. However, "they were sales representatives in every way except title." Once inside the CDE's allegedly educated doctors for free. Novo Nordisk, for its part, is a member of the powerful PhRMA lobby, which prohibits member companies from exchanging free medical education for prescriptions. " |
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Post by sayhey24 on Apr 28, 2017 19:27:18 GMT -5
According to Nova Nordisk seven in ten people with diabetes do not achieve desired health outcomes. Its sounds like afrezza and CGMs prescribed early in the diagnosis would significantly change that number. It sounds like an easy problem to solve with afrezza with all the big name players who want to monitor. Why is this taking so long? What are Apple, IBM, Google, Microsoft and the rest doing? I would love to see their full training program. God only knows what they are saying. www.novonordisk.com/about-novo-nordisk/changing-diabetes.html |
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Post by dreamboatcruise on Apr 28, 2017 19:46:37 GMT -5
Geez, that doesn't seem good for Mannkind. I haven't read the entire complaint but it appears that it is merely the act of providing educators, not that they weren't qualified. It appears that the feds consider providing education to docs as an illegal kick back. I had no idea that is against the law... and why in the heck should it be? I don't get it. Does this mean Mannkind can't have CDE's go to doctors to teach them how best to use Afrezza?
What am I missing here? Has anyone found something else wrong that Novo was doing.
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Post by broncolife on Apr 28, 2017 20:00:11 GMT -5
Funny,how people bash us longs for consistently saying the game is rigged by BP.
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Post by agedhippie on Apr 28, 2017 20:42:20 GMT -5
Apparently reducing a patients A1c increases a doctor's profitability. Isn't reducing A1c meant to reduce patient costs?
Dexcom and the pump manufacturers are going to be in trouble - apparently it's illegal to train people on devices because otherwise the doctor's staff would do it which would cost money. Under this sort of filing you could argue that the Mannkind helpline that deals with insurers is illegal because doctors get to off-load work at no cost to themselves.
This suit is just stupid.
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Post by scoy on Apr 28, 2017 20:54:00 GMT -5
Geez, that doesn't seem good for Mannkind. I haven't read the entire complaint but it appears that it is merely the act of providing educators, not that they weren't qualified. It appears that the feds consider providing education to docs as an illegal kick back. I had no idea that is against the law... and why in the heck should it be? I don't get it. Does this mean Mannkind can't have CDE's go to doctors to teach them how best to use Afrezza? What am I missing here? Has anyone found something else wrong that Novo was doing. The link in the OP contains tons of info. They're being accused of providing a kickback, as described here: www.healthlawyers.org/hlresources/Health%20Law%20Wiki/Anti-Kickback%20Statute.aspxIt doesn't appear, at least at first glance, to have anything substantial in common with what Mannkind is doing. |
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Post by porkini on Apr 28, 2017 21:01:31 GMT -5
"Unprecedented access to doctors," this doesn't sound like MNKD from everything I see from all the Chicken Little's around here. Maybe the sky really isn't falling?
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Post by seanismorris on Apr 28, 2017 22:25:35 GMT -5
I'm just jealous that MannKind didn't think of it first. Better to ask for forgiveness and pay a fine than not get in front of docs.
I get it. Kickbacks are bad.
But opposing education? That's ridiculous...
I have not problem having sales reps buying docs & nurses lunch to talk about their products, etc.
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Post by mango on Apr 29, 2017 10:55:24 GMT -5
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Post by liane on Apr 29, 2017 11:19:34 GMT -5
mango - Whatever your "snippits" are, they are not coming through for me.
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Post by scoy on Apr 29, 2017 11:39:33 GMT -5
mango - Whatever your "snippits" are, they are not coming through for me. In other words, the links like i.imgflip.com/1o3tpe.jpg, are returning XML with this embedded: <Message>Access Denied</Message> |
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Post by dreamboatcruise on Apr 29, 2017 14:28:31 GMT -5
Geez, that doesn't seem good for Mannkind. I haven't read the entire complaint but it appears that it is merely the act of providing educators, not that they weren't qualified. It appears that the feds consider providing education to docs as an illegal kick back. I had no idea that is against the law... and why in the heck should it be? I don't get it. Does this mean Mannkind can't have CDE's go to doctors to teach them how best to use Afrezza? What am I missing here? Has anyone found something else wrong that Novo was doing. The link in the OP contains tons of info. They're being accused of providing a kickback, as described here: www.healthlawyers.org/hlresources/Health%20Law%20Wiki/Anti-Kickback%20Statute.aspxIt doesn't appear, at least at first glance, to have anything substantial in common with what Mannkind is doing. Mannkind has hired nurse educators. I would think that part of what they would be doing is educating doctors and nurses at Endo and PCP offices so they can educate patients about using Afrezza. This lawsuit, based on my reading through only about 25% of the complaint, seems to be classifying education of a doctor about a drug as an illegal kickback. |
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Post by mango on Apr 29, 2017 15:46:41 GMT -5
mango - Whatever your "snippits" are, they are not coming through for me. The screenshots are showing up for me? They are just screenshots viewed on Scribd of the filed lawsuit. What are some free photo hosts that can I use? |
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Post by mango on Apr 29, 2017 15:48:10 GMT -5
mango - Whatever your "snippits" are, they are not coming through for me. In other words, the links like i.imgflip.com/1o3tpe.jpg, are returning XML with this embedded: <Message>Access Denied</Message> It takes me to the screenshot on my phone? |
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Post by ssiegel on Apr 29, 2017 15:57:30 GMT -5
Mannkind has hired nurse educators. I would think that part of what they would be doing is educating doctors and nurses at Endo and PCP offices so they can educate patients about using Afrezza. This lawsuit, based on my reading through only about 25% of the complaint, seems to be classifying education of a doctor about a drug as an illegal kickback. My impression is that the lawsuit asserts that calling them "nurse educators" when, in fact, they are being used to promote a specific product is fraudulent. They say it was illegal to pay the NEs to "induce PCPs to prescribe Novo's products." I suppose they're okay as as long as they don't get paid by a pharma. |
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