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Post by jpg on Nov 16, 2015 19:30:17 GMT -5
Where is the diabetic community in all this? Do they want to give innovarive new therapies a chance or do they let insurance companies and BPs decide it all? Sadly I think we know the answer to that... Suspect a large majority of T1s are active, but only a very small percentage of T2s. For T1's its an acute disease that will kill you tomorrow. For T2's its a chronic one that will kill or maim you maybe sometime in the future. THat's why I think we've seen a lot of interest from T1s but only limited interest so far from T2s (innovators e.g. Spiro). To make this work in the much larger t2 market we need the traditional levers in marketing pulled..advertizing..t2s will simply not respond the way t1s have to. I've recently changed my opinion - we dont need to wait for formulary.. just get it advertized while MNKD is still trading. This will introduce Afrezza to the early adopters and and early majority. Believe we have misread thinking the market (mainly t2s) will be self aware like Sam Finta (T1). Mass advertising is now the biggest need. (affrezzauser.com wont work because there is no awareness.. you can confirm this with a google.com/trends search on Afrezza: it is tanking. This product will not become self viral - it needs advertising). Typical market: Innovators -> Early adoptors -> Early Majority -> Late Majority -> late adopters -> Laggards. (source wikipedia) I'm more thinking of professional associations like the ADA, JDRF etc. They want new 'thinking out of the box drugs and treatments' but are surprisingly quite. It's as if anything approved is no longer worth mention and that baring a cure nothing matters or has value?
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Post by Deleted on Nov 20, 2015 17:29:03 GMT -5
I know we have deleted a thread on this as we were going nowhere. However, I am thinking about starting a new thread. Here are my thoughts on this. Let's discuss and let me know your thoughts. Apologize as this was written in a short time and I haven't spent much time proofreading it. I want to get it before you guys and get your thoughts on these points as early as possible. Compound26 - Were you able to get this out only to Matt or Did u send this to Hakan,Al and other Directors?
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Post by compound26 on Nov 20, 2015 18:52:48 GMT -5
I know we have deleted a thread on this as we were going nowhere. However, I am thinking about starting a new thread. Here are my thoughts on this. Let's discuss and let me know your thoughts. Apologize as this was written in a short time and I haven't spent much time proofreading it. I want to get it before you guys and get your thoughts on these points as early as possible. Compound26 - Were you able to get this out only to Matt or Did u send this to Hakan,Al and other Directors? I sent a copy to both Matt and Hakan. That's all.
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Post by Deleted on Nov 20, 2015 19:10:02 GMT -5
Compound26 - Were you able to get this out only to Matt or Did u send this to Hakan,Al and other Directors? I sent a copy to both Matt and Hakan. That's all. Should have sent to everyone one of them... To get it to Al... Oh Well
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