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Post by Deleted on Jun 11, 2016 13:51:54 GMT -5
the new campaign? ![]()  |
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Post by dg1111 on Jun 11, 2016 14:46:47 GMT -5
Because you seem to be there, is the booth getting a lot of attention?
I'm not an advertising expert, but that slogan at least seems better than "Surprise it's insulin."
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Post by Deleted on Jun 11, 2016 16:03:43 GMT -5
Because you seem to be there, is the booth getting a lot of attention? I'm not an advertising expert, but that slogan at least seems better than "Surprise it's insulin." I only looked a bit more in the pic that Mike posted in twitter feed |
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Post by mnkdfann on Jun 11, 2016 16:10:34 GMT -5
I'm not an advertising expert, but that slogan at least seems better than "Surprise it's insulin." "Let's Talk about Afrezza" reminds me of this movie, though: www.imdb.com/title/tt1242460/ |
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Post by mannmade on Jun 11, 2016 16:21:46 GMT -5
If it is the new ad campaign it will pave a perfect path for integrating social media and the early adopters along w others who start to use AFREZZA to become part of the campaign and fuel a growing conversation for awareness and education of what AFREZZA is about and it numerous advantages over tradition therapies.
It will also allow for medical professionals to join this conversation.
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Post by Deleted on Jun 11, 2016 18:48:01 GMT -5
If it is the new ad campaign it will pave a perfect path for integrating social media and the early adopters along w others who start to use AFREZZA to become part of the campaign and fuel a growing conversation for awareness and education of what AFREZZA is about and it numerous advantages over tradition therapies. It will also allow for medical professionals to join this conversation. Agreed. This prompts HCP to start mentioning Afrezza every time meal time insulin comes up and the patients hopefully look up to positive reviews on their smart phones |
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Post by Deleted on Jun 11, 2016 22:21:24 GMT -5
I could actually see their new trademarked "Outsulin" fitting right in with this slogan, if this really is there slogan.
"You know mealtime insulin—let's talk about Afrezza, the Outsulin"
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Post by Deleted on Jun 11, 2016 22:24:23 GMT -5
Actually that sounds pretty stupid, never mind! Glad they didn't use "Outsulin" either way
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Post by BlueCat on Jun 11, 2016 22:44:39 GMT -5
Not impressed at all with booth.
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Post by mnkdfann on Jun 11, 2016 22:54:43 GMT -5
Another booth picture from the Mannkind twitter page.
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Post by uvula on Jun 11, 2016 23:04:16 GMT -5
Not impressed at all with booth. I disagree. Mnkd has 1 product and they don't have much money. Being there with a booth at all is good. I'm not sure how much you can tell by looking at a few twitter photos. |
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Post by kc on Jun 11, 2016 23:27:09 GMT -5
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Post by BlueCat on Jun 11, 2016 23:46:43 GMT -5
Not impressed at all with booth. I disagree. Mnkd has 1 product and they don't have much money. Being there with a booth at all is good. I'm not sure how much you can tell by looking at a few twitter photos. A lot, actually. I'll censor myself out of any additional comment on it. I hope the show is a success for MNKD, in any case. That's all that matters. |
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Post by mnkdfann on Jun 11, 2016 23:57:50 GMT -5
The booth does appear a little bland. There is a lot of white space on the walls. In future, they could put some pictures and profiles of happy Afrezza users in some of the empty space, telling their Afrezza experiences in their own words. That would nicely fit the "Let's Talk About Afrezza" story-line.
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Post by uvula on Jun 12, 2016 0:02:12 GMT -5
Q2u, I would like to hear your thoughts. I'm not a marketing guy. The booth has afrezza stuff on the walls and there are people standing around. This seems like typical trade show stuff. What are you disappointed with? As someone else mentioned it does seem odd that the company name is missing.
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