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Post by rickf on Oct 7, 2016 14:45:00 GMT -5
Ok - likely a REALLY dumb idea but --- i suspect a lot of folks have a lot of money on the line with this stock. I know I do - way more than i should have but i like many here really believe in the science. The challenge is that the company is handcuffed to be able to advertise the REAL benefits of the drug! I am thinking ---- if a bunch of people got together and chipped in to have ads placed on TV and told the REAL story about Afrezza - would it help or hinder? Would it even be possible or even legal if Mannkind was NOT involved???
Dumb idea???
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Post by sweedee79 on Oct 7, 2016 15:00:17 GMT -5
I don't know much about the cost of advertising... but I know that my afforded contribution wouldn't come close to the guesstimated millions it would take..
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Post by madog365 on Oct 7, 2016 15:09:01 GMT -5
Ok - likely a REALLY dumb idea but --- i suspect a lot of folks have a lot of money on the line with this stock. I know I do - way more than i should have but i like many here really believe in the science. The challenge is that the company is handcuffed to be able to advertise the REAL benefits of the drug! I am thinking ---- if a bunch of people got together and chipped in to have ads placed on TV and told the REAL story about Afrezza - would it help or hinder? Would it even be possible or even legal if Mannkind was NOT involved??? Dumb idea??? you can reach alot more people and alot cheaper if you buy video ads online. Facebook video and Youtube ads go for about 2-5 cents per view. And we are talking about targeted views here too, where you can target the keyword diabetes or in contextual areas where insulin or diabetes are mentioned. TV commercials are expensive and less effective. Mannkind should be doing this themselves. It's not that expensive as everyone makes it out to be. Their agency should be advising this to them but sadly they have chosen to once again forego direct to consumer and reach out to physicians. |
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Post by mannmade on Oct 7, 2016 15:59:49 GMT -5
Ok - likely a REALLY dumb idea but --- i suspect a lot of folks have a lot of money on the line with this stock. I know I do - way more than i should have but i like many here really believe in the science. The challenge is that the company is handcuffed to be able to advertise the REAL benefits of the drug! I am thinking ---- if a bunch of people got together and chipped in to have ads placed on TV and told the REAL story about Afrezza - would it help or hinder? Would it even be possible or even legal if Mannkind was NOT involved??? Dumb idea??? you can reach alot more people and alot cheaper if you buy video ads online. Facebook video and Youtube ads go for about 2-5 cents per view. And we are talking about targeted views here too, where you can target the keyword diabetes or in contextual areas where insulin or diabetes are mentioned. TV commercials are expensive and less effective. Mannkind should be doing this themselves. It's not that expensive as everyone makes it out to be. Their agency should be advising this to them but sadly they have chosen to once again forego direct to consumer and reach out to physicians. I believe this is what Matt P was talking about as part of their DTC campaign. |
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Post by kc on Oct 8, 2016 13:25:35 GMT -5
Best time to advertise is after the election. Rates high today for non-political ads. MannKind should target Facebook as you can drill down to users and folks interested in Insulin or diabetes.
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Post by letitride on Oct 8, 2016 17:23:24 GMT -5
Crowd funding not needed. Arezza.com an inhaled insulin on the front of T-shirts standing on street corners thru out most southern metropolitan areas will get millions of viewings and for about 2 dollars you can get most any homeless person to wear one and for 2 dollars more exchange them 2 days later for a clean one. Smart Idea!
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