|
Post by peppy on Jul 23, 2017 22:41:03 GMT -5
|
|
|
Post by madog365 on Jul 24, 2017 10:52:50 GMT -5
|
|
|
Post by sportsrancho on Jul 24, 2017 11:11:12 GMT -5
That is so cool! But I can't get the link to work...
|
|
|
Post by madog365 on Jul 24, 2017 11:48:19 GMT -5
|
|
|
Post by madog365 on Jul 24, 2017 12:48:34 GMT -5
|
|
|
Post by tingtongtung on Jul 24, 2017 13:20:32 GMT -5
Looks cool! Give it the title: Afrezza CSI ( Click Snap Inhale) - its catchy, like those TV programs :-)
|
|
|
Post by n8 on Jul 24, 2017 13:23:43 GMT -5
Anyone with marketing experience have an idea as to when one would see the impacts of a commercial on product sales? I imagine it may vary depending on the type of market. Would we see increased scrips this week?
|
|
|
Post by casualinvestor on Jul 24, 2017 13:26:02 GMT -5
It's actually too short/hurried IMO. I know what it says, but I still have trouble reading the small print for the time that it's up. I would go with the (Afrezza - Insulin human) graphic for 2-3 seconds. People need time to read that it's an inhalation powder so they know what's going on in the click-snap-inhale
|
|
|
Post by dreamboatcruise on Jul 24, 2017 13:31:04 GMT -5
Anyone with marketing experience have an idea as to when one would see the impacts of a commercial on product sales? I imagine it may vary depending on the type of market. Would we see increased scrips this week? I wouldn't expect to see effects for quite some time. Just think logically about what will happen if a PWD sees the advert: 1) They either are so excited they call their endo for an appointment (and from some that post here, apparently endos often have significant delay for appt), or they wait for an already scheduled appt perhaps months away. 2) At doctors office they then may have to go elsewhere to get spirometry with a possible follow up with doc to get script. 3) They get sample pack and then may wait weeks before getting script filled at pharmacy. Insurance issues may cause additional delays.
|
|
|
Post by madog365 on Jul 24, 2017 13:39:04 GMT -5
It's actually too short/hurried IMO. I know what it says, but I still have trouble reading the small print for the time that it's up. I would go with the (Afrezza - Insulin human) graphic for 2-3 seconds. People need time to read that it's an inhalation powder so they know what's going on in the click-snap-inhale Great point! i added a full second to the last frame in the updated version media.giphy.com/media/SUVwgtie0GSOs/giphy.gif
|
|
|
Post by nylefty on Jul 24, 2017 13:56:34 GMT -5
Anyone with marketing experience have an idea as to when one would see the impacts of a commercial on product sales? I imagine it may vary depending on the type of market. Would we see increased scrips this week? As I posted a few months ago: In fact, there's a "Rule of Seven" theory that a prospective customer has to see an ad seven times before he or she will act. www.tutorialspoint.com/management_concepts/the_rule_of_seven.htmYou'd have to watch four episodes of Reversed before you'd see the ad seven times (if it's shown twice in each episode).
|
|
|
Post by sportsrancho on Jul 24, 2017 14:39:03 GMT -5
Anyone with marketing experience have an idea as to when one would see the impacts of a commercial on product sales? I imagine it may vary depending on the type of market. Would we see increased scrips this week? As I posted a few months ago: In fact, there's a "Rule of Seven" theory that a prospective customer has to see an ad seven times before he or she will act. www.tutorialspoint.com/management_concepts/the_rule_of_seven.htmYou'd have to watch four episodes of Reversed before you'd see the ad seven times (if it's shown twice in each episode). Right as always:-) and then I'm thinking two months to get a appointment. And use samples. So I'd say 3-4 months from now...EOY But the momentum will keep compounding. We have the Dash Network very soon.
|
|
|
Post by kball on Jul 24, 2017 17:44:13 GMT -5
Does someone know if they nixed Click. Snap. Suck.
Sounds cleaner and dirtier at same time
|
|
|
Post by otherottawaguy on Jul 25, 2017 6:16:28 GMT -5
Might want to include: "remove cap" otherwise you'll need to show the guy choking.
|
|
|
Post by n8 on Jul 26, 2017 10:23:08 GMT -5
As I posted a few months ago: In fact, there's a "Rule of Seven" theory that a prospective customer has to see an ad seven times before he or she will act. www.tutorialspoint.com/management_concepts/the_rule_of_seven.htmYou'd have to watch four episodes of Reversed before you'd see the ad seven times (if it's shown twice in each episode). Right as always:-) and then I'm thinking two months to get a appointment. And use samples. So I'd say 3-4 months from now...EOY But the momentum will keep compounding. We have the Dash Network very soon. So the rule of 7 would count if the customer were to watch the re-run on Saturday mornings right?
|
|